Creative Specialist

Hotel Granada Johor Bahru
09 May 2019

Marketing & Non-Marketing Materials

  • Responsible for the creative direction and conceptualisation of both marketing and non-marketing artwork collaterals.
  • Liaise with operations teams and vendors to ensure that provision of all marketing and non-marketing artwork collaterals is timely and fulfils the business requirements.
  • Ensure that documentation and working files for all marketing and non-marketing artwork collaterals are maintained properly in the Shared Drive. 
  • Prepare design briefs for outsourcing artwork to freelance designers and to prepare quotations for
  • Responsible for the artwork pagination process for all promotions in the quarterly promotion booklet.  
  • Proofreading to produce accurate and high-quality work;
  • Demonstrating illustrative skills with rough sketches and working on layouts ready for print.

Events

  • Responsible for in house event Photograph coverage and to work with external photographers if required.

Involvement in Strategic Projects to re-brand group and individual brands.

  • Group Loyalty Programme 
  • Website Integration and revamp 
  • Implementing the branding guideline for Parent and Sub Brands.

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